Skip to main content

The Immediate Need for Financial Wellness Benefits: Trends to Watch 

In an employee’s mind, financial wellness is no longer a luxury—it’s a necessity. As the landscape of personal finance evolves, so do the tools and strategies designed to support financial health. Now, more than ever, is the time to explore the emerging trends and innovations in the field of financial wellness, focusing on emergency savings, personalized financial coaching, and access to affordable credit.  

A study reported that nearly 60% of full-time workers in the United States live paycheck to paycheck, indicating a widespread struggle to make ends meet each month. This financial strain doesn’t just impact individuals, it affects workplace productivity, job satisfaction, and overall well-being. With mounting expenses, including rising healthcare bills and the cost of living, employees are turning to their employers for assistance. Right now, employees seek more than just a job, they seek a supportive employer to provide resources in assisting them in navigating their financial journey.  

Generic financial advice doesn’t cut it anymore. With 74% reporting that they seek guidance or advice before making a financial decision, employees are searching for financial coaching, facilitated through online platforms or one-on-one sessions, to provide tailored guidance based on individual circumstances. Employer-sponsored spending and savings accounts have also gained popularity as they provide a structured way to save, fostering financial discipline and security. And access to affordable credit provides struggling employees with the opportunity to break free from the cycle of debt. 

Forward-thinking employers recognize the pivotal role they play in supporting their employees’ financial well-being. With 65% of employers planning to increase their investments in financial wellness programs, these companies will not only attract top talent but also foster a loyal, engaged workforce. By providing access to solutions that help build employee financial health and resilience, employers demonstrate a commitment to employees’ job satisfaction and overall well-being. 

The future of financial wellness lies in embracing solutions and personalized support that can help your workforce flourish. Employer sponsored benefits are at the forefront of this revolution, empowering individuals to build emergency savings, navigate inflation, and achieve their financial goals. Together, we can create a financially secure future for employees, ensuring they have the tools and knowledge needed to thrive in an ever-changing financial landscape.